Shiny Media

Well we have some very exciting news, which sadly we can't announce until next week. Until then  this post is to flag up the blue chip advertising we have on Tech Digest at the moment. Check out the newly re-designed site and you'll see campaigns for Dyson, Sony PS3, Philips Ambilight TVs and Gillette.

It is clear that brands are realising the huge influence of blogs like Tech Digest which are attracting readers many of whom aren't watching TV, listening to the radio or checking out more traditional sites.

Also worth investigating is a very interesting article here on the death of the page impression. Like other bloggers we think page impressions are a dreadful way of measuring a site's importance (and even worse buying them for advertising). Surely the number of unique users is a far better guide to a site's performance.