Shiny launches four new blogs
Some psychologist recently worked out that the most miserable day of the year is sometime towards the end of January. He is of course very wrong. For myself and probably quite a chunk of the UK population I imagine that last Thursday May 24th will go down as the bleakest 24 hours of the year.
For on that day the Champions League final, the last big game of the season, was history and a long football-free summer stretched out ahead. What made it even worse was the knowledge that the new Big Brother series was just six days away.
Of course it is very fashionable to slag Big Brother off at the beginning and then to catch the odd episode in week three before becoming completely addicted by week five. Trust me though, I will be anywhere but in front of a TV set between 9-10 each evening for the next 13 weeks. For those who don't quite share my jaundiced views Shiny has launched availableforpanto.com, our take on reality television which will feature Joseph, Grease, X-Factor, Love Island (if we have to) and more. For the moment though the blog is very focused on the TV freak show that is Big Brother. It is also the first Shiny blog to be sponsored from launch, with the investment coming from Virgin Games.
For those like me who want to escape the TV freakshows, there's Shiny new travel blog - lostweekend.tv. 'Trip Advisor meets mid 90s Loaded' is how we are billing it, and yes it is more about short footy trips, stag weekends and European music festivals than romantic breaks. Lost Weekend is currently running a competition with the first prize being an all expenses paid trip to see David Beckham's debut for the LA Galaxy.
We have two other new launches. Kerching.tv is Shiny's first foray into the world of personal finance. Edited by Paul Sorene of anorak.co.uk fame, the blog will offer an authoritative but slightly quirky take on mortgages, shopping and investing. Finally Shiny has unveiled mychemicaltoilet.com, which rounds up all the latest news on the ever-growing number of European music festivals.